More Calls. More Jobs. SEO Built for Contractors.
We help contractors and home service businesses rank on Google for the searches that matter most — in your city, your region, your niche. No generic SEO. We know the trades.
$0
The problem
Your Competitors Are Getting the Calls That Should Be Yours
When a homeowner in your city searches “roofer near me” or “HVAC repair [city]” — someone is getting that call. If it is not you, it is a competitor. And that competitor probably has not done anything special. They just show up on Google and you do not.
Most contractors have websites that look decent but were never built to rank. No long-tail keyword strategy, no local content, no technical foundation. The result is a site that sits invisible while your phone stays quiet.
That is exactly the gap we close. We run a full audit of your site before we ever speak — so when we do get on a call, we show you the specific issues holding you back and what we would do to fix them.
- Ranking in the wrong city — or not at all Your site targets your business name, not what customers actually search. "Emergency plumber Omaha" is getting 880 searches a month. You are not on page one for it.
- Missing the long-tail searches that convert "Roof leak repair Bellevue NE" converts better than "roofing." We find every winnable long-tail keyword in your region and build content around it.
- No internal linking between your pages Google needs a clear map of your site to understand what you do and where you do it. Without internal links, your pages compete against each other instead of reinforcing each other.
- Technical issues slowing you down Slow page load, missing schema markup, unindexed pages, mobile issues — small technical problems that block Google from ranking you, even when your content is right.
Our seo services
Everything You Need for Home Services And Contractor SEO
A focused SEO system built around how home service businesses actually get found and hired.
Long-Tail Keyword Optimisation for Your Region
We identify every search your potential customers are making in your service area — from “emergency roof repair Omaha” to “landscaping company Bellevue NE.” These long-tail keywords have lower competition, higher buying intent, and faster ranking timelines than broad terms. We build your content strategy entirely around them.
Page Optimisation — Every Service Page, Done Right
We optimise every page on your site for the keywords that matter — title tags, H1 and H2 structure, meta descriptions, image alt text, and schema markup. Each service page is written and structured to rank for a specific search query and convert the visitor into a call or enquiry. No generic content. Every page has a clear job.
Internal Links and Blog Optimisation
A blog that sits disconnected from your service pages does almost nothing for SEO. We build a deliberate internal linking structure that connects your blog content to your commercial pages — so every article you publish strengthens the pages that actually generate leads. This is how topical authority compounds over time.
External Link Building
Backlinks from relevant websites are still one of the strongest ranking signals Google uses. We build links through industry directories, contractor associations, local business listings, and genuine outreach — not bulk purchases or private blog networks. Every link we build is one Google trusts.
Technical SEO Optimisation
We audit and fix the technical foundations your rankings depend on — page speed, Core Web Vitals, crawlability, XML sitemap, robots.txt, schema markup for local businesses, mobile performance, and indexation. If Google cannot crawl and understand your site, none of the other work matters. We make sure it can.
Local SEO — The Essentials That Move the Needle
We focus on the local SEO tactics that actually drive results for contractors — city-specific landing pages targeting your service areas, NAP consistency across directories, local schema markup, and structured content that signals to Google exactly where you operate. We do not oversell local SEO. We do the parts that matter.
Included Bonus — AI Search Optimization for every client
Get Recommended on ChatGPT, Perplexity, and Google AI Overviews
More homeowners are now asking AI tools “best roofer in Omaha” or “who does HVAC repair in Wichita” and hiring based on what comes back. If your business is not structured to appear in those answers, you are invisible to a growing part of your market — and most of your competitors have no idea this is happening yet.
Every client gets AI search optimization built in from day one. We structure your content, schema markup, and topic coverage so AI systems recognize your business as a trusted local answer — not just in traditional Google results, but wherever your next customer is asking their question.
Included Bonus — Limited to clients with ad budgets up to $400/month
Free Google Ads Management to Accelerate Your Early Growth
SEO takes time to compound. In the first few months while your rankings are building, Google Ads can put you in front of customers immediately. For clients with monthly ad budgets up to $400, we include Google Ads campaign setup and management at no extra cost — so you get leads from day one while the organic foundation grows underneath. When your SEO kicks in, you decide whether to keep running ads or let organic carry the load.
How it works
Free Audit First. Strategy Call Second. Results Third.
Submit Your Domain and Choose a Call Time
Fill in the form below — your name, email, website URL, and a preferred time slot for a call with Adrian. That is all we need. No credit card, no commitment. We confirm your call within one business day.
We Run a Full SEO and Site Audit on Your Business
Before your call, we audit your website completely — technical health, keyword gaps, page optimisation issues, backlink profile, and competitor positioning in your specific region. We also research the long-tail keywords your customers are actually searching in your city. You get a real audit, not a report generated by a tool you could run yourself.
We Show You Exactly What We Found — and What We Would Do
On the call, we walk you through the audit. We show you the specific pages, keywords, and technical issues relevant to your site and your market. We tell you what we would fix first, what results are realistic in your city, and what the first 90 days of work would look like. If it is a fit, we talk about next steps. If not, you leave with a clear picture of your SEO situation — for free.
We Build Your Rankings Month by Month
We start with the technical foundation, then build visibility through long-tail content and local pages, then compound authority through links and ongoing optimisation. Every month you get a clear report connecting your rankings and traffic to actual business outcomes. And if you qualify for the Google Ads bonus, we set that up in month one so leads start coming in while the organic work builds.
Free Contractor SEO Audit
Find Out Why Your Competitors Are Ranking Above You
Submit your domain and we will run a complete SEO audit of your site before the call — covering your specific market, your trade, and your city. Free. No strings attached.
What the audit covers:
- Technical health — speed, crawlability, mobile, schema
- Long-tail keyword gaps in your region
- On-page review of your 5 most important pages
- Internal linking structure analysis
- Backlink profile overview
- Top 3 local competitor comparison
- Prioritised list of quick wins and longer-term fixes
pricing
Straightforward SEO Pricing for Home Service Businesses
- Full SEO and site audit (month 1)
- Long-tail keyword research for your region
- On-page optimisation — service pages, titles, meta, schema
- Blog content and internal linking strategy
- External link building — directories, associations, outreach
- Technical SEO — speed, crawlability, Core Web Vitals
- Local SEO — city pages, NAP consistency, local schema
- Monthly report — plain English, no jargon
- Direct access to your SEO strategist
What to expect
Honest SEO Timeline for Contractors
SEO is not instant. Here is exactly what happens, when — and why the Google Ads bonus matters in month one.
Foundation + First Leads
Technical fixes, keyword research, on-page optimisation. Google Ads running for clients who qualify — leads start coming in immediately while organic builds underneath.
First Rankings
Long-tail and regional keywords begin ranking. First organic enquiries typically appear in this window. Local competitors without structured SEO start falling behind you.
Momentum Builds
Content and internal links compound. Medium-difficulty city and service terms reach page one. Organic traffic accelerates. Phone starts ringing from search.
Local Market Authority
You own your niche in your city. Competitive "near me" and service keywords within reach. Organic search becomes your most reliable and lowest-cost source of new jobs.
15 Keywords in Top 10. Two Core Terms in Top 3. Four Months.
Chichi operates in a competitive local services market — cleaning and renovation work in a city where every trade has at least a dozen competitors with websites. Their site had good design but poor SEO structure: no keyword strategy, slow page speed, and no local content targeting their service area.
We rebuilt the SEO architecture from scratch — fixed the technical issues, created service pages targeting specific long-tail search queries, published consistent blog content with deliberate internal links back to commercial pages, and built a small set of quality external links.
Within four months, 15 targeted keywords ranked in the top 10 on Google — including two of their primary service keywords in the top 3. Organic enquiries went from near-zero to a consistent weekly source of new clients.
0 → ∞
What Makes Us Different for Contractors and Home Services
We Know the Trades
We have ranked landscapers, painters, cleaners, remodelers, and roofers. We understand the search patterns, the seasonal intent, the local competition, and the keywords that actually convert — not just rank. You will not spend the first month educating us on your industry.
Long-Tail First — Always
Ranking "plumber" nationally is impossible. Ranking "emergency plumber Bellevue NE" or "drain cleaning Omaha same day" is achievable — and these searches convert at a much higher rate because the person is ready to hire. We build your strategy entirely around these winnable, high-intent local searches.
Free Audit Before Any Commitment
We run a complete SEO audit of your site and your local market before your first call. You see exactly what is holding you back and what we would fix. You make a decision with real information, not a sales pitch. Most agencies want your credit card before they show you anything.
Google Ads Included for Small Budgets
For clients with ad budgets up to $400/month, we manage your Google Ads campaign at no extra cost. This is not a loss leader — it is how we make sure you get leads from day one instead of waiting 3 months for organic to kick in. SEO and ads working together is faster than either alone.
We Build the Sites We Optimise
Every site we manage for SEO is built on WordPress — many of them built by us. We understand the platform at a technical level, which means we fix plugin conflicts, optimise for speed properly, and build SEO into the site architecture from the start rather than bolting it on afterwards.
Honest About Timelines
We will not promise you page one in 30 days. We will show you the exact keywords you can rank for in months 2–4, the ones that take 6–8 months, and the timeline for more competitive terms. You always know what to expect and why — including what the Google Ads bonus is doing for you in the meantime.
Stop Losing Jobs to Competitors Who Just Show Up on Google?
If you run a contracting or home service business and your phone is not ringing from Google, the problem is almost never your work — it is your visibility. Someone in your city is searching for exactly what you do right now. The question is whether they find you or a competitor.
We start with a free audit of your site and your local market. No hard sell. We show you the specific keywords you are missing, the technical issues holding you back, and what realistic results look like for your trade and your city. You decide from there.
Get your free contractor SEO audit today and find out what your site is actually worth.
Strategy Call
with Adrian
Adrian brings over 10 years of experience helping contractors and home service businesses grow through strategic web design, SEO, and conversion-focused digital systems.
He and our team will work closely with you to understand your market, identify the long-tail searches your customers are using, and turn your website into a reliable source of calls and new jobs.
FAQ
Common Questions from Contractors About SEO. Answered.
How much does contractor SEO cost?
Our contractor and home services SEO starts at $750 per month. The exact scope depends on your market size, the competitiveness of your trade in your city, and how many service areas you want to target. We discuss all of this on the free audit call — by that point you have already seen your audit, so you know exactly what is being priced. No setup fees. No lock-in. Cancel any time.How long until I start getting calls from Google?
For long-tail regional keywords — “roofing repair Bellevue NE” type terms — most of our contractor clients see first-page rankings within 3–4 months. For more competitive city-wide terms, expect 5–8 months. That is why we include free Google Ads management for clients with budgets up to $400/month — so you are getting leads from day one while organic builds. We do not ask you to wait three months with nothing coming in.What is included in the free Google Ads management?
For clients with monthly ad budgets up to $400, we include full Google Ads management at no additional cost — campaign setup, keyword targeting, ad copy, bid management, and monthly performance review. Your ad budget goes directly to Google; we charge nothing on top. This is included in your SEO subscription for as long as you want to run ads. If your budget grows above $400/month, we discuss management fees at that point.Do you work with contractors in Nebraska, Kansas and other US states?
Yes — we serve home service businesses across the US. Our free audit will tell us exactly how competitive your local search landscape is and what is realistically achievable for your site.I already tried SEO and it didn't work. Why would this be different?
The most common reason contractor SEO fails is targeting the wrong keywords — broad terms like “plumber” or “roofing contractor” that are too competitive for most local sites to rank for. The second most common reason is treating SEO as a one-time project rather than an ongoing system. We focus on long-tail regional keywords that are actually winnable for your site’s current authority, and we build on them every month. We also run the audit first — so if we spot a previous SEO issue like low-quality links or thin content, we tell you upfront rather than after you’ve paid us.Do I need to have a WordPress site to work with you?
Not every platform or website is built with SEO in mind, and this makes a real difference to what is achievable and how fast. Before we start any work, we run a full technical analysis of your site and tell you exactly where it stands — whether your platform supports what we need to do, what limitations exist if any, and what the options are. You get a clear picture on the audit call, not a surprise three months in.